Stand Out From The Crowd

One of the hardest parts about selling hand-made items, is standing out from the crowd.  Etsy, Ravelry (if you’re a pattern designer), Facebook, Twitter, etc. all offer amazing platforms to reach potential customers.  Thousands of other shops also have the same chance to reach these same customers, though, so finding a way to capture attention

Read More

How to Approach a Professional Photographer

Think back to all of the places that you love to buy products from the most.  Your favorite clothing shops, the home decor stores that you love, and even places that sell things like groceries or tools…..what common marketing theme do you notice right away?  They all use professional photos. I recently took a business

Read More

The Magic of Photos

When I first started my business, I knew nothing about product photography.  I had spent some time with a camera in the past, but had never done any research into taking great product photos.  I really had no idea that this one element could make the difference in my business. I started out using a

Read More

Let’s Talk Business

Learn how to make money selling your knit and crochet items.   After spending two years building up my online shop, I’ve spent a lot of time talking business.  In fact, these days I’ll talk business to absolutely anyone who cares to listen!  Melody’s Makings is my passion, my pride, and the extra support that

Read More